The Small Business Administration (SBA) loan requirements determine your eligibility and are focused on the characteristics of you and your business. Borrowers need to operate small for-profit businesses located in the United States. Most businesses will qualify for an SBA loan with a 680 or higher credit score, a maximum debt-to-equity ratio of three or... The post SBA Loan Requirements & Qualifications 2018 appeared first on Fit Small Business. from https://fitsmallbusiness.com/sba-loan-requirements/
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Real estate lead generation software is a platform that enables realtors to capture, organize, and nurture leads from a variety of sources. We reviewed several lead generation tools to determine the six best. Services were evaluated based on price, ease of use, customer support, and features like IDX integration, blogging, email marketing automation, and more.... The post 6 Best Real Estate Lead Generation Software for 2018 appeared first on Fit Small Business. from https://fitsmallbusiness.com/real-estate-lead-generation-software/ Facebook advertising costs have an average cost per click (CPC) of $1.86, but can be over $5.00 depending on factors from ad quality to competition. While the average small business advertising on Facebook spends around $500 to $1,500 per month, there is no minimum monthly ad spend, making Facebook affordable for most businesses. Make your... The post Facebook Advertising Cost by Industry 2018 appeared first on Fit Small Business. from https://fitsmallbusiness.com/how-much-does-facebook-advertising-cost/ Workers compensation insurance helps businesses provide benefits like medical care and replacement wages to workers injured on the job. Businesses are required by law to purchase workers compensation insurance in every state except Texas. Costs vary widely, ranging from less than $100 to thousands a year per employee, based on risk factors. We’ll share workers... The post Workers Compensation Insurance: Requirements, Cost & Providers appeared first on Fit Small Business. from https://fitsmallbusiness.com/workers-compensation-insurance/ Guest Article If you are heavily invested in digital marketing, it’s important to know how to measure your efforts. And if it is working great, you need to know your measures to create another ripple in the water. So, how do you check the effectiveness of your marketing campaigns and how can you compare it with your expectations? Your digital marketing ventures can range from managing a social media handle to running a full-fledged Facebook ad campaign. The marketing evaluation, therefore, will help you to channel your resources towards the most fruitful marketing options. If you have jumped into different platforms including Facebook, Twitter, LinkedIn, Instagram and YouTube to shout about your business, you can go ahead and use the campaign analytics to analyze the effectiveness of the campaign. Use the following tips to create a valid analysis: Understand The Requirements and Targets of Your Campaign: To analyze the outreach of your campaign, you must identify the target of your campaign. So before you proceed with the evaluation, answer the following questions:
Once you find these answers, you can use this information to compare with the previously set of data and goals. In a scenario where the pre-defined goals were realistic, but your campaign doesn’t make a comparative effect, you can run an informative diagnostic check to realize the shortcomings of your marketing efforts. Go ahead and create benchmarks for future campaigns. Start with you Google Analytics and use all available statistics and predict how your online presence will be improved. Once you understand your web visitors, their ideal content, and their bounce rates, you can use this information to promote your products and landing pages. Understand and Reevaluate the Client Requirements: Back when you started your campaign you took notice of the demographics and curated a campaign to target the relevant audience. But this is a continuous process. You have to keep an eye on these statistics of the customers and potential buyers and how you can target them efficiently. You can do so by finding your Search engine rank and what content most attracts traffic to your website. Your goal should be to get your business to rank on the first three search results as they are most likely to be explored. Being found through search will bring the most organic traffic to your site. Examine your digital presence again: This process involves consistently comparing the statistics of your visitors, the bounce rates, and how well your content engages them. The active participation of your audience will create informative insights thereby helping you to streamline your content ideas. You can also use this information to gain site traction and create user engagement. Check the ROI or Return on Investment: The most important aspect of a digital marketing campaign is the ROI factor. How much return you got for your investment. However, identifying the source of a sale accurately is difficult, but in the end, it is essential to calculate the overall ROI. Similarly, make efforts to track the traffic from each social platform and how well were the corresponding conversions. The whole aim of a digital marketing return analysis is to find the most rewarding source of traffic. This will create a significant advantage in streamlining your marketing resources so that you can focus on the most favorable and cost-effective marketing option. So the question is, how often do you analyze your marketing outreach on the digital media platforms? And, what can you do today to improve the ROI in the coming period? Use these tips to analyze your market outreach, website traffic and conversion rates to make the best marketing investment decisions. About the author Anthony Bergs is a Digital Marketing Specialist and a Project Manager at Writers Per Hour. He always keeps an eye on the marketing sector to implement the best innovations into the strategies that he builds. He’s always open for new connections and partnerships. The post How To Measure Your Digital Marketing Efforts appeared first on Succeed As Your Own Boss. from https://succeedasyourownboss.com/how-to-measure-your-digital-marketing-efforts-2/ Restaurant owners in need of insurance typically buy separate policies to protect against a variety of potential business-related losses, including costs of a lawsuit brought by a patron who slipped on their floor, damage due to a fire, a data breach that compromises customer data or injury to employees. Policies that cover these losses could... The post Restaurant Insurance Cost, Coverage & Providers appeared first on Fit Small Business. from https://fitsmallbusiness.com/restaurant-insurance/ Facebook ad targeting options are the parameters advertisers set during the campaign creation process to determine who to show their ads to. Facebook’s ad targeting options are robust, including everything from demographics to behavior and lifestyle. Targeting is required for every ad, and choosing the right options gets your ad in front of your ideal... The post Top 7 Facebook Ad Targeting Options appeared first on Fit Small Business. from https://fitsmallbusiness.com/facebook-ad-targeting-options/ Statista estimates that there are currently over a million practicing lawyers in the United States, making the profession highly competitive. Therefore, it’s important that you and your firm always stand out to your target clients. Start by designing attorney business cards that are memorable and effectively promote your brand. Here are 25 valuable design tips... The post Top 25 Professional Lawyer Business Cards Tips & Examples appeared first on Fit Small Business. from https://fitsmallbusiness.com/professional-lawyer-business-cards-examples/ Mortgage lead generation is the process of gathering interest in your product and identifying potential customers. We sourced the best free and paid ways to help you generate mortgage leads today. Using these strategies, we’ll help your loan business boom, and give you tips that will help you connect with more leads and land more... The post Top 26 Mortgage Lead Generation Ideas from the Pros appeared first on Fit Small Business. from https://fitsmallbusiness.com/mortgage-lead-generation-ideas/ Zoho Books and Xero offer a variety of features, but your budget and business situation will determine which one is right for you. If you have 10 employees or fewer, choose Xero because payroll is included at no additional cost. However, if you’re a solopreneur that employs 1099 contractors, go with Zoho Books. When to... The post Zoho Books vs Xero: Price, Features & Who’s Best in 2018 appeared first on Fit Small Business. from https://fitsmallbusiness.com/zoho-books-vs-xero/ |
AuthorHello I am Teri Crawford 26 years old living in Toronto, Canada. I have recently finished my MBA and planning to start my own business. Archives
November 2018
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